Partner in Execution

The 3SG team engages with partners, extending their marketing, sales, analytics, and operations teams.

Business Intelligence

• Optimization of company wide data gathering.
• Management and planning of data analysis to support better decision making.
• Assessment, project planning, and technical architecture.
• Data modeling to efficiently capture key information.
• Data reporting, visualization, and interactive dashboards.
• Strategy refinements and ongoing guidance for business direction.
• We help companies integrate online presence, social media, Customer Relationship Management (CRM), web analytics, digital marketing and advertising tools into their business strategy.

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As partners with our customers, we help them continuously refine the business strategy. We create dashboards that clearly and easily capture the big picture of the business – 3SG team works with customers for regular strategy, reporting sessions.

Sales strategy planning, management and execution

• Sales representation; organizational development, including planning and recruiting.
• Sales presentations, management and training.
• Sales methodology and a system for connecting with prospects.
• Social media training for networking and prospecting.
• Sales tracking, measurement, insights for cultivating relationships, and converting leads.
• Set up of a system to follow through and track sales process.
• Tracking and categorizing leads for effective sales force management.
• Creating custom reports for key insights in specific markets and business segments as required.

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Marketing strategy execution

• Content development (30 + years of industry knowledge and experience).
• Brand analysis and positioning.
• Product positioning and market penetration.
• Lead generation and marketing campaigns.
• Advertising planning and execution.
• Integration and analysis of all of the marketing activities.
• Measuring effectiveness of all different marketing channels – online as well as off-line.
• Understanding target customers – behavioral and qualitative analysis, and testing.
• Search Engine Optimization (SEO).
• Social Media Strategy.
• Marketing communication, customer relationships
• Benchmarking effectiveness for different marketing channels – ROI in each, analysis for comparative effectiveness, and discovering and implementing opportunities for synergy among different marketing channels.

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